You believe you have a purpose and a calling.

Well, so do I.

Grow from who you are

to who God wants you to be

We live in an era of experts, celebrities & influencers where everyone wears masks.

There are plenty of 'collage lives' ...

...that is, lives constructed from snippets of perfect, flawless examples (like the ones we see on social media).

But here's the thing:

You don't have to be someone else to be successful.

You can be true to yourself and have an impact.

Take the Identity Apocalypse Framework™ on demand training for free

Uncover your identity and live courageously without burning out

Living Your True Identity Allows You to Move

💎

Time

From:

Spending time doing ALL the things.


To:

Doing things that matter, according to your values & priorities.

💪

Talent

From:

Saying yes to ALL the (good) things.


To:

Saying yes only to things that align with your purpose & calling.

💰

Treasure

From:

Spending or giving to ALL the (good) causes.


To:

Spending or giving to efforts that God has called you to.

👨‍👩‍👧‍👦

Tribe

From:

Being everything for everybody.


To:

Love and serve everyone, influence many, & disciple a few.

You were brilliant! As I was talking, you were listening intently to what I said and what I wasn't saying. You're an expert at "hearing the gaps".


Your questioning got me closer to my destiny than I could reach on my own.


I left with pages of notes and a blueprint for my business. Thank you!


Michelle Harmon-Malone

Parent Empowerment Coach, Better Twogether, LLC

Hi,

I’m Dr Amy Ewald.

My adventure of identity-led living started with a crisis.


I used to spend my days chasing goals and juggling expectations, only to end up exhausted.


After a period that left me feeling lost, I decided to live according to my identity.


Starting with what I know - that I am a child of God.


Since then, life has been an exciting adventure.


I want this for you too.

We all have common identities.

We're all God's adopted children (if you have accepted Christ).


But He has also gifted each of us our own specific identities.

Which shapes our purpose, our mission, & our calling.


The Identity Apocalypse™ is a 4-step cyclic framework for living an identity-led life.

Self-awareness:

KNOW you

You don't know what you don't know.


Odds are, your identity has been projected upon you by others' expectations. You likely have the 'should syndrome': expectations of how you should be or act.


In this phase, we work on your awareness of yourself. What are your gifts? What are your talents? What do you truly like/dislike?


In this phase, you work with your HEAD.

Surrender:

BE you

Surrendering has an undeserved bad reputation.


True surrender requires courage, humility, & self-control.


Your Creator who loves you created you for a purpose - to help Him rule and reign in this world.


God doesn't NEED your help, but He WANTS it. Are you in?


In this phase, you work with your HEART.

Step out in faith:

DO you

As the apostle James says, faith without works is dead.


There's no point knowing or believing who you are, if you don't live it out daily.


Putting your identity into practice daily is the discipline that will create a massive impact in your family, workplace, church, & community. Are you living your life courageously?


In this phase, you work with your HANDS.

Self-reflection:

GROW you

People often say you learn from your mistakes .... but that's not true.


A kid who made a mistake on a math question only learns when he reflects on what went wrong & works out the right solution.


Similarly, it's important to reflect on your daily life. How did you live well? How didn't you?


In this phase, you work with the help of the HOLY SPIRIT.

I'm a wife, mom, youth minister, and owner of a financial education company in North Texas.


When we first met, I didn't know if I was ready to work with you.


But in just that first hour I had several personal revelations that helped me to improve my workflow and become more focused and productive.


I experienced a renewed sense of freedom, refreshment, and excitement in my business.


Your coaching has had a huge impact on my business and life that will continue to resonate into the far future!


Tressa Sheffield

Gallop Coaching LLC

Made your way down here but not sure what you need?

Book a time to chat with me and we'll see how I can help!

Grab my weekly inspiration on living an identity-led life